In every step... mom is there
- Alejandra Maldonado Hiestand
- Jul 31
- 1 min read
Brand: Yute.
An emotional proposal for Mother's Day 2023, where we created the creative idea, storytelling, and comprehensive campaign planning. We worked on the execution alongside Tres Seres Films to produce relatable and memorable audiovisual content that resonated with families and strengthened the emotional bond with the brand.














